Faculty/Coordinator of KUSOM/Enterprise and Management Development Center (EMDC)
Mr. Rojan Baniya is a Senior Market Research Analyst and Statistician in the world's largest and most integrated travel marketing firm - MMGY Global providing unprecedented Market Research services to the travel sector. He specializes in Marketing Research Specialities: Client Service/Management, Advanced Analytics, Project Management, Primary/Secondary Data Collection, Report Writing and Presentation, Data Mining etc. His experience includes working as a Research Project Manager in BrandAsset Consulting which consults to many Fortune 500 companies. Operationalization and Implementation of custom and syndicated research related to all aspects of brands like brand equity, state of the brands, competitive analysis, brand DNA analysis, cross cultural consumer segmentation etc. Before that, he had an intense over a year and a half training in the world's 11th largest research company, Maritz Research Inc on loyalty and satisfaction study. Along with, a year and half work experience of handling credit card operation/analysis in an International Bank.
